Dealer show provides many insights

Recently Inventum organized a dealer show at Teuge airport. At a unique location that perfectly suits Inventum's developments. The steps that this built-in supplier (as well as being much more than that) has taken can be called remarkable. The event lent itself incredibly well to showing retailers these steps.

A number of themes stood out well during the dealer show. Inventum focuses a lot of attention on sustainability and trust. 

Future-proof Entrepreneurship. 

This goes beyond just focusing on sustainability in terms of energy classes. It also focuses on the use of packaging materials and the way products are transported. In addition, the term sustainable also links to another USP of Inventum. Namely, the brand is very confident about the longevity of its products.

Five-year warranty

As such, all appliances come with a five-year warranty. And Inventum focuses on extending the lifespan by giving preference to repairing products. Something that of course also contributes to a better environment. The advantage for these repairers is that Inventum has its own mechanics (spread throughout the Netherlands) and a network of certified retailers who know all appliances inside out.

BSCI Initiative

Inventum also wanted to indicate during the dealer show that they are not only good for the environment, but also for their employees. As such, the organization has joined the Business Social Compliance Initiative (BSCI). This is an initiative in which companies work to improve working conditions in their global supply chain. Among other things, Inventum contributes to standing up for human rights, preventing environmental violations, monitoring processes and management systems, conducting factory audits and complying with national legislation.

Latest products

Of course, this was not the only thing Inventum invited retailers to Teuge for. The latest products were also on display. For example, we saw the IKA8045 induction cooktop with integrated extraction. This cooktop has four cooking zones with 15 settings and a boost per zone. There are 2 large flexible cooking zones on both sides. Thanks to automatic pan recognition, only the part of the hob is heated where a pan is placed. This makes it possible to use multiple pans per one zone. The sliders of the flex zone can be operated separately or linked with the bridge function. This controls the entire zone with just one slider. The IKA8045 is energy efficient with its energy class A and durable BLDC motor.

Upgrades without price increase in refrigeration and freezing

As a consumer, you frequently encounter price increases, shrinkage inflation, skimping inflation and other changes. That's why Inventum noticed that the cooling and freezing division has chosen to upgrade while keeping the price the same. Chapeau for Inventum as far as we are concerned! All new refrigerators and freezers from Inventum have at least energy class C. Inventum will no longer market products below this class, they said during the dealer show. All existing
series, such as tabletop models, refrigerators and freezers plus American refrigerators received an upgrade in consumption toward energy class D. And all without a price increase. However, there is also an A-model refrigerator-freezer combination. This one was on display in the presentation room in Teuge. Inventum is pleased with these models because they are among one of the most economical energy class A models on the market. The KV2010B, for example, is affordable and energy efficient. A popular mix for end users! This fridge-freezer has a capacity of 256 liters of cooling and 122 liters of freezing. With its black stainless steel 'look', the KV2010B is not only beautiful, but also very quiet with only 29 dB.

Only 5.4 liters for 14 place settings

That Inventum likes to make A-rated models accessible to everyone was emphasized even more with the brand's dishwashers. For example, the IVW6060AB built-in dishwasher has energy class A and also uses a water box. This saves the filtered water from the last rinse during the save program to be used during the first rinse of the new wash. This reduces water consumption to 5.4 liters. The IVW6060AB has 9 programs and comes with cutlery drawer and a cutlery basket. The noise level of 42 dB makes this dishwasher quiet. 

Loyal customers of Inventum already know the organization well. And the presentation at Teuge Airfield, must have generated a few new interested customers.