Surprising launch Librije Backstage: a unique private dining setting

Early last April, chefs and AEG ambassadors Jonnie and Thérèse Boer opened their new concept Librije Backstage. In cooperation with AEG, a special space was created where one can take a "unique look behind the scenes. In a private dining setting, guests can be part of De Librije restaurant, watch the refined techniques of the chefs - who prepare the dishes on the spot - and actively participate in the creation of a dish themselves. According to Marsha Vis, responsible for consumer marketing and communications at Electrolux, this is "a next level experience in a setting where perception is key."

The space, which housed the former cooking school Librije's Atelier, is furnished with top products from the AEG range, including wine climate cabinets, wine coolers and SteamPro steam ovens. The practical cooking school has been transformed into a special restaurant where the senses are stimulated, stories are shared and good dishes and wines are served. 

Marsha: "One of the eye-catchers in this special restaurant is AEG's new wine climate cabinet, which will be on the market in 2024. In this 178 cm high model, thanks to the possibility of setting different temperatures, wines can be stored optimally."

By definition, wine climate cabinets from AEG ensure optimal wine preservation,
without having to have an underground wine cellar. Thanks to a stable temperature, humidity between the
50 and 80%, a vibration-free environment and high-quality airflow, the wine cabinets ensure that wine stays in flavor for a longer period of time. 

But there is more: "The UV-treated tinted glass doors, the dark interior and the UV-free LED lighting also prevent harmful UV light from affecting the taste and color of the wine. In addition, the wine cooler is equipped with Perfect Shelving: high-quality pull-out shelves, equipped with wide wooden slats. Unlike most wine cabinets, Perfect Shelving is designed with the ideal spacing between the shelves to accommodate all kinds of bottles, such as those of your favorite Champagne, Chardonnay, Bordeaux or Riesling. The important side benefit? The labels don't get damaged!"

Both at De Librije, AEG, and partner Arte (manufacturer of stone countertops), sustainability is a high priority. This is evidenced by the fact that a few years ago, De Librije was awarded a Green Michelin star, in addition to the regular one, and still retains it. The Green Michelin Star is awarded to chefs who are committed to a sustainable future and are figureheads of sustainable gastronomy. 

"For over forty years at AEG, we have been developing household appliances that minimize environmental impact and contribute to a sustainable lifestyle. Moreover, we aim to reduce the carbon footprint even further: 80% less CO2 emissions from manufacturing and 25% less from our products between 2015 and 2025, completely climate-neutral manufacturing by 2030 and a completely climate-neutral value chain by 2050," Marsha said. 

What Jonnie himself thinks? "Well, good food starts with good equipment!" 

This is exactly why AEG remains the main sponsor of Chefs(R)evolution; a special food event organized once every two years by De Librije.